Today is world AIDS day. I don't really like shopping, and would never go to a mall on purpose. But today I have to dance a little jig for my new (RED) Chuck Taylor high tops. They were a birthday present from Sonja and are designed just for me on Converse's really cool website. And the best part--clearly that I get to feel good about having shoes that also help people suffering from HIV/AIDS. Converse donates 15% of the price to The Global Fund. Thus far in the two years of the (RED) campaign (formed by Bobby Shirver and Bono to gain corporate partners who donate a percentage of sales of designated products to The Global Fund), about 50 million dollars has been given to The Global Fund. Give, as well, but if you have a chance to give when you buy something you'd buy anyway, even better. People are suffering and dying today. Anything that can be done should be.
Anon,
Chris
Very nice (and Happy Birthday, my friend). However, an important question remains. Are they supportive enough for bike rides to work or to the store? Hate to see your arches collapse prematurely (like mine).
Posted by: Boe Woodbury | December 01, 2007 at 08:00 PM